Ship winning content faster with pre-built workflow components

Drag and drop expert-built templates that combine research, analysis, creation, and optimization into single-click components that handle the heavy lifting of content production.

See it in Action
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Blank digital workflow interface titled 'Blog Strategy Workflow' with a white background and orange rounded border.
User interface of a blog strategy workflow dashboard displaying drag-and-drop blocks such as Input, Web Research, Loop, Webscraper, Text, and Output on a connected flowchart, with a sidebar listing super blocks like Generate Key Takeaways, Refresh Content for SERP, and Keyword to Content Brief.
Capabilities

Everything you need to automate content operations

Scheduled Automation

Set Super Blocks to run daily, weekly, or monthly with custom filters.

Workflow diagram showing three steps: Input, Run Code, and Output, alongside a code editor with a Python script for processing URLs.

Quality Control Gates

Built-in checkpoints ensure outputs meet your standards before publishing.

Workflow test run summary showing processing of 50 URLs with SEO title improvements and performance details.

Cost Transparency

Every Super Block shows exact task cost and estimated runtime before you execute.

Screen showing AI marketing trends content with meta title, H1 heading, and a paragraph about AI transforming marketing strategies by 2025.

Workflow Chaining

Connect Super Blocks in sequence. The output of one becomes the input of the next. 

Workflow diagram showing steps: Input for workflow fields, Web Research for analyzing SEO content, and Loop block for processing text with example URLs to iterate.

Fork and Customize

Create your own version of any Super Block. Modify prompts or adjust logic to match your requirements.

Code snippet in Python showing how to extract domain names from URLs, removing 'www.' if present, with example output of cleaned domain names.

Direct CMS Integration

Built-in checkpoints ensure outputs meet your standards before publishing.

API call interface showing configuration tab with options to Get API or Post API, input field for API Endpoint URL filled with a Webflow API URL, and placeholder text for request headers.

How to Access Super Blocks

Within the workflow maker

Click "+ Add Column" in your Sheet and select a Super Block from the dropdown menu to run it across hundreds of rows simultaneously.

User interface of a Blog Strategy Workflow showing blocks like AI with LLM, SEO with keyword finding and web research, Flow with Loop, and Data Formatting with Text and Run Code, and a workflow setup with steps: Input, Web Research, Loop containing Loop and Webscraper, Text, and Output connected in sequence.

Directly in Sheet

Click "+ Add Column" in your Sheet and select a Super Block from the dropdown menu to run it across hundreds of rows simultaneously.

Spreadsheet interface showing a dropdown menu with options to run all rows, remaining rows, failed rows, or first 8 rows. The table contains columns for creating outlines, keywords, and publishing to Webflow, with several rows marked as completed.
The Super Block Library

Proven workflows for every stage of the content lifecycle

01

SERP Optimization

Analyze SERP for Target Keyword

Scrape top-ranking content, analyze competitive gaps, synthesize insights, and generate comprehensive outlines automatically.

Content refresh pipelines

Identify decaying pages, research current information, draft updates incorporating fresh data, and push to CMS on schedule.

Programmatic content generation

Create thousands of unique, locally-relevant pages from templates while maintaining quality and brand voice.

02

Content Creation

Create Article from Content Brief

Turn brief into full-length article content optimized for search and AI citations.

Create Content Brief from Keyword

Generate detailed brief based on keyword research including targets, competitive analysis, and structure.

Translate Content

Translate content into your target language while maintaining brand voice and optimization signals.

03

Enhance Content

Add External Links

 Add external links to an article and review authoritative sources that strengthen content credibility.

Add Internal Links

Add relevant internal links from sitemap to improve site architecture and topical authority.

Add Title Tag & Meta Description

Generate title tag and meta descriptions for a page that drive clicks and communicate value.

Get Hero Stock Image for Article

Find a relevant hero stock image for article to enhance visual appeal.

Writing Rules Enforcer

Update content to obey the Brand Kit's writing rules, ensuring alignment with tone and style guidelines.

04

Answer Engine Optimization

Add Key Takeaways

Add key takeaways to an existing article that AI models can easily parse and cite.

AEO Content Scorecard

Audit your content to understand readability for LLMs and assess citation potential.

ChatGPT Question Analyzer

Understand visibility and response sentiment in ChatGPT for specific topics and queries.

Schema Generator

Create structured data snippets for both page content and sitewide elements to improve AI comprehension.

05

Content Refresh

AEO Visibility Refresh Suggestions

Get suggestions to improve AI discovery and citation frequency for existing content.

Brand Alignment Refresh Suggestions

 Get suggestions to better align with brand positioning and messaging across your content.

SERP Competition Refresh Suggestions

Get suggestions based on SERP competition for keyword to maintain or improve rankings.

06

Apply Refresh Suggestions

Apply Suggested Refresh Changes

Implement change suggestions to improve content performance and visibility.

Refresh External Links

Refresh stale/broken claims that may be outdated and replace with current sources.

Refresh Internal Links

Remove broken links and add relevant internal links based on updated sitemap.

Refresh Meta Tags

Improve title tag and meta descriptions for a page to reflect current content.

07

Enhancement & Governance

Writing Rules Enforcer

Automatically update content to ensure it obeys your specific Brand Kit guidelines.

Internal & External Linking

Programmatically add relevant internal sitemap links or verified external citations.

Meta Tag Generation

Create optimized title tags and meta descriptions for every page in bulk.

Stock Image Sourcing

Automatically find and place relevant hero images for your articles.

Frequently Asked Questions

How is Slate different from other generative AI tools?

Most generative AI tools stop at producing one-off, generic drafts. Slate goes far beyond that, giving you visibility, prioritization, workflows, human review, publishing, and performance tracking in one system. And unlike tools that generate content that sounds the same for everyone, Slate lets you bake in your brand’s voice, tone, proprietary knowledge, and data. The result is content that’s accurate, on-brand, and uniquely yours. Built for real results, not isolated content generation.

What does domain audit actually analyze?

Every page gets scored for freshness, topical authority, structural optimization, and AEO readiness. You see brand vs. non-brand breakdown, intent mapping, index rates from Search Console, and prioritized recommendations.

Can we really refresh 1,000 pages?

Yes. That's what Sheets are built for. Add URLs to column A, add workflow to column B, run once. Same effort for 1,000 pages as for 10 pages.

What AI platforms do you track?

ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Track visibility scores, citations, share of voice, and competitive positioning across all platforms.

How does the recommendation engine work?

Analyzes every page's AEO score, business value, competitive positioning, and refresh complexity. Prioritizes opportunities by impact, not just traffic. Shows you what matters most first.