Two Systems. Different Rules. Your Content Needs Both.
What gets you cited in AI
Entity Recognition
Explicit relationships between concepts, companies, people.
Freshness Signals
Recent updates. Current data. Timestamp validation.
Structured Semantics
Machine-readable formatting. Schema markup. Clear hierarchies that AI can parse and extract.
Contextual Depth
Answers that can be synthesized and reused across prompts.
Keyword Optimization
Target terms. Search intent. Query matching.
Technical SEO
Crawlability. Site speed. Mobile optimization. Infrastructure that search bots can navigate.
Authority & Links
Domain strength. Link equity. Trust signals.
Content Quality
Comprehensive coverage. User engagement. Dwell time.
What gets you ranked in search
SERP rankings ≠ AI citations
Single-optimization strategies leave you half-invisible.
How Slate Refreshes Your Content
Your identity into every refresh.
Brand Intelligence
Upload your brand kit: voice, guidelines, audience. Slate encodes your identity into every refresh.
Competitive Analysis
Slate analyzes top-ranking pages and identifies content gaps, keyword opportunities, and structural improvements.
Optimization Brief
Get clear recommendations: what to add, what to strengthen, how to improve for both search and AI systems.
Refresh at scale
Quarterly refreshes done in hours. Refresh hundreds of pages simultaneously. Same brand voice and optimization standards.
Review & Publish
Preview changes, approve updates, and push directly to your CMS or export to Google Docs
Why Freshness Wins
Content Refresh Infrastructure for Modern Discovery
Built for discovery, brand and scale.
SERP Optimization
Technical SEO, keyword targeting, competitive positioning. Slate monitors rankings, tracks algorithm updates, and refreshes pages to maintain search visibility.
AI Readiness (AEO)
Entity structure, semantic markup, schema optimization. Slate ensures your content is retrievable by ChatGPT, Perplexity, Gemini, and every AI system that matters.
Brand Compliance
Your voice. Your tone. Your guidelines. Slate encodes brand standards into every refresh, maintaining consistency across your entire content library.
Continuous Intelligence
Real-time monitoring of competitive shifts, discovery system changes, and content performance. Slate refreshes pages before they lose visibility, not after.
Content Refresh on Autopilot
Catch ranking drops early, apply AI-powered optimizations, and ship updates across your entire content library.
Spot the Gaps
Smart algorithms scan your content to surface declining rankings, traffic drops, and optimization opportunities based on real-time performance data.
Optimize Strategically
Enhance copy quality, strengthen topical relevance, and optimize meta elements across dozens of pages simultaneously.
Approve and Publish instantly
Review suggested changes in one place, then publish directly to your CMS with a single click.
Proof that agentic content drives growth
Prepare your brand
for the future of search
Partner with our experts to audit your content library and deploy a system that keeps your brand visible.
Frequently Asked Questions
How is Slate different from other generative AI tools?
Most generative AI tools stop at producing one-off, generic drafts. Slate goes far beyond that, giving you visibility, prioritization, workflows, human review, publishing, and performance tracking in one system. And unlike tools that generate content that sounds the same for everyone, Slate lets you bake in your brand’s voice, tone, proprietary knowledge, and data. The result is content that’s accurate, on-brand, and uniquely yours. Built for real results, not isolated content generation.
What does domain audit actually analyze?
Every page gets scored for freshness, topical authority, structural optimization, and AEO readiness. You see brand vs. non-brand breakdown, intent mapping, index rates from Search Console, and prioritized recommendations.
Can we really refresh 1,000 pages?
Yes. That's what Sheets are built for. Add URLs to column A, add workflow to column B, run once. Same effort for 1,000 pages as for 10 pages.
What AI platforms do you track?
ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews. Track visibility scores, citations, share of voice, and competitive positioning across all platforms.
How does the recommendation engine work?
Analyzes every page's AEO score, business value, competitive positioning, and refresh complexity. Prioritizes opportunities by impact, not just traffic. Shows you what matters most first.