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The Google Search Console (GSC) integration brings your organic search performance data into Slate. It feeds into the Pages feature — a 360-degree view of your website’s pages that combines GSC metrics, Google Analytics traffic data, and AI citation data in one place.

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Why connect Google Search Console to Slate?

Google Search Console holds your real organic search data — what queries drive traffic, which pages rank, and how positions change over time. Connecting GSC to Slate lets you see that data alongside Google Analytics and LLM Search metrics in a single view, so you can identify underperforming pages and take action without switching between tools.

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Prerequisites

  • A Slate account with an active workspace
  • A Google account with access to a verified Google Search Console property

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Setup

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Step 1: Connect Google Search Console in Slate

  1. Open Slate and go to Workspace settings → Integrations.
  2. Find Google Search Console and click Connect.
  3. Enter a name for the connection (e.g., “Company Website GSC”).
  4. Click Connect. Slate redirects you to Google’s sign-in page.
  5. Sign in with the Google account that has access to your Search Console property.
  6. Grant Slate read-only access to your Search Console data.
  7. After authorization, Google redirects you back to Slate. The connection appears as active.
Slate requests read-only access to your Search Console data. It cannot modify your site settings, sitemaps, or indexing status.

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Step 2: Select your site

After connecting, select the GSC property (site) you want to work with. Slate loads all properties accessible to the connected Google account. GSC properties can be either:
  • Domain properties (e.g., sc-domain:example.com) — covers all subdomains and protocols
  • URL-prefix properties (e.g., https://www.example.com/) — covers a specific URL prefix

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Step 3: Configure page discovery

Choose which pages from your site Slate should track: A preview panel shows which pages match your selection criteria before you save.

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What it powers

Once connected, GSC data flows into the Pages feature. The following metrics become available for every tracked page: Each metric includes a delta value showing the change compared to the previous period. Combined with Google Analytics (sessions, users, engagement time) and LLM Search data (citations, citation rate), these metrics give you a complete picture of every page’s performance across organic search, site traffic, and AI visibility. For a full guide on using this data, see Pages.

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Use cases

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Spot underperforming pages

Filter Pages by high impressions but low CTR to find pages that appear in search results but fail to attract clicks. These are candidates for title tag and meta description improvements.

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Track ranking changes

Sort Pages by position delta to see which pages gained or lost rankings over a period. Catch drops early before they impact traffic.

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Identify content refresh candidates

Filter for pages with declining clicks or falling positions. Use this list to prioritize which content to update or rewrite first.

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Compare organic search and AI visibility

View GSC metrics alongside LLM Search citation data for the same pages. Spot pages that rank well in traditional search but are not cited by AI platforms — or vice versa.

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Monitor SEO performance over time

Use the date range picker in Pages to compare metrics across periods. Export page data to Google Sheets for trend tracking and reporting.

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Prioritize by combined metrics

Filter Pages using conditions across all three data sources. For example, find pages with high organic traffic (GSC) but low engagement time (GA4) and no AI citations — pages that attract visitors but may need content improvements.

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Managing connections

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View connections

Go to Workspace settings → Integrations to see all your GSC connections and their status.

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Re-authenticate

If your Google authorization expires or is revoked:
  1. Open the connection in Slate under Workspace settings → Integrations.
  2. Click Reconnect.
  3. Sign in with your Google account and grant access again.
Slate automatically refreshes access tokens in the background. Manual re-authentication is only needed if you revoke access from your Google account settings.

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Remove a connection

Delete a connection from Workspace settings → Integrations. Pages tracking that depends on the connection will stop updating until a new connection is configured.

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Troubleshooting

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What’s next